Detroit believes in small cars

This week opens the North American International Auto Show in Detroit, is no longer the n-trucks and off-road vehicles are the main focus, but also with small cars like the Ford Fiesta, the Chevy Cruze, the Fiat 500 or the Chevy Aveo. Part of a prolonged recession, partly due to consumer preferences and global marketing strategy due to changes in the American manufacturers seem to give up the high-performance vehicles and focus on trifles.

The Chevrolet Aveo and the Cruze shows the small sparked by the issue of the all-new Ford Focus and Fiesta novelty in the U.S. market. The Fiat 500 as shown in the Chevrolet booth. The small car market, Japanese manufacturers have already been heavily pushing the new models include the Mazda 2, and the Honda CR-Z, and the latest hybrid cars. "Previously, hot cars carried was large, no longer cool" - summed up the transformation in automotive industry expert John DeCicco, a professor at the University of Michigan, adding to the Detroit manufacturers, the Big Three finally realized the message of the modern age.

Analysts say the U.S. market in all segments of the apparent shift towards smaller cars. This is supported by the fact that over the past eight years, the smallest cars - the so-called compact and szubkompakt class - share from 15 to 23 per cent. Those who had high terepjárókkal were now looking for smaller, those who have large passenger cars, medium-sized vehicles to sit; economic difficulties consumers have become economical. The previous V6-s popular manufacturers in many cases, four-cylinder, turbo-charged engines, replaced by mostly.

Higher petrol prices high emphasis on consumption is positive, and the factories in the U.S. market also want to introduce successful models elsewhere in the world. The USA Today newspaper contends that the North American imagine autoshow range of European influence is felt. Detroit for the past three decades, Asia, trying to draw inspiration, but now turned to Europe, where the less popular engines fitted to less polluting, but acceptable performance cars. Detroit is hoped that this success formula in the United States to come.